Those who are yet to discover Pinterest, be warned: it’s addictive. In the past week, there has been a huge amount of new interest in the latest social networking site. Pinterest allows you to build your own virtual pin board, using images sourced by others from across the Internet.
Visually, Pinterest is stunning. It’s like Tumblr but simpler. All you do is sign up and start pinning to your virtual mood boards. Bloggers have caught on fast, and slowly magazines and other businesses are too. It’s perfect for those who spend hours aimlessly trawling the internet, finding beautiful images and having no way of collecting them together easily in one place. For companies, it’s a new way of creating and publicising their brand image to the rest of the world.
It’s just as fun looking through other people’s boards as creating your own. Images range from gorgeous interiors to Sartorialist-style fashion shots to interesting maps and natural wonders. There are some really great recipes floating around, accompanied by mouth-watering images.
My only irritation with Pinterest is the fact that it insists you sign up through Facebook or Twitter, thus allowing the site to access your account. I found this a little disconcerting, but more and more websites seem to be catching on to this idea.
Regardless of this, Pinterest is fun; that is why it works. You can literally spend hours scrolling through images, looking for more to pin to your board, in the same way that Stumble Upon just won’t let you stop clicking. Another procrastination tool to add to your collection.
Here are a few of our favourite Pinners to get you started:
Click here to visit the Owl Eyes Pinterest page and create your own!